About Signal
Built by two people who lived the problem.
Tiffany spent sixteen years inside estate agency. Matthew builds the product. We started Signal because agencies run on admin that software should have taken off them years ago.
Co-founder
Tiffany Brien
Tiffany spent sixteen years at one of Ireland’s leading estate agency groups. She has worked across lettings, sales and new homes, as well as overseeing operations across multiple branches.
Tiffany runs discovery, positioning and the relationships that make Signal work inside agencies.
Co-founder & CTO
Matthew Rea
Matthew is the technical co-founder. With a background in engineering, he came to property from outside the industry, which allows him to see things differently.
The interesting question wasn’t “how do we ship a slightly better CRM” — it was “what would an agency look like if the admin ran itself?” Signal is the answer to that question.
The honest reason
Why we’re building Signal.
Every enquiry answered late is a buyer or tenant who has already spoken to someone else. Every deal that stalls in the chase costs real money — in fall-throughs, in vendors and landlords losing patience, and in headcount carrying work that should already be done.
The work hasn’t got harder. The buyers haven’t got slower. What’s changed is that the technology now exists to keep momentum on every enquiry at once — qualify in conversation, book without chasing, feed back without the ring-around — while your team focuses on the judgement calls that actually need a human.
An estate agency on autopilot isn’t a slogan. It’s what the admin looks like once the repetitive half runs itself.